SEARCHVisibility
SEO strategy, on-page and technical SEO, keyword and content architecture, local SEO, and visibility inside AI-powered discovery.
The approach
Search visibility is structural. Linked By Design approaches SEO through site architecture, semantic HTML, internal linking, metadata, structured data and content that answers what people actually search for.
Discovery is also no longer only Google. Customers increasingly find businesses through AI assistants and answer engines, which read a website's text, structure and entity information. We build sites so that both traditional search engines and AI-powered discovery systems can understand clearly who a business is, what it does, and who it serves.
We do not promise guaranteed rankings. We build the evidence and the structure that make visibility possible, then measure what happens.
- 01
Audit
Crawlability, indexing, metadata, structure, content coverage and gaps.
- 02
Architecture
URLs, headings, internal links and entity consistency across the site.
- 03
Content
Service pages, case studies and resources built around real questions.
- 04
Machine readability
Structured data, clear declarative facts, clean alt text.
The evidence
Across the Globe Travel Agency
A travel agency with a capable team but a digital presence that did not reflect it: an online presence that undersold the brand, an identity that had aged, and little visibility in search for the phrases customers were using.
- 150%
- Increase in Facebook followers
- 120%
- Increase in Instagram followers
Results documented during the engagement.
Read the full case studyAlso in this issue
Other services
Website Design & Development
Custom business websites and website redesigns — structured around what the business needs to achieve, not only how it should look.
02Landing Pages & Sales Funnels
Landing pages, lead generation funnels and campaign pages designed around a single offer and a single next step.
03Brand Identity
Brand strategy, visual identity, logo design, brand guidelines and the digital systems that keep a brand consistent online.
04Social Media & Digital Presence
Social media strategy and management, content planning and calendars, audits, and brand consistency across digital presence.
05Digital Strategy
Digital presence audits, customer journey mapping, search and social visibility, content architecture and conversion paths — reviewed as one system.