Author Archive
Using Video to sell books
It is prudent to say that the Internet has opened up new marketing possibilities for all sorts of products, and every day very smart people are taking advantage of this.
I came across this very enticing video that was made to promote a book. Basically, if you watch the video, I think you will really want […]
Social Media book for South Africans
As many of you know, Gino Cosme and I are working on a Social Media landscape book for a UK publisher. Gino asked me to come on board recently, and we are now burning the midnight oil to meet our May 10 deadline.
Writing the book has been a fun process, but it simply increased my […]
